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Andrew Novak — Reviewed writer, former magazine editor
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How to Handle Write an Industry Analysis Report Step by Step

When write an industry analysis report leaves you confused, worried, or unsure what it means, a clear step-by-step approach can help you sort the signal from the stress. This guide explains how to understand the situation, reflect on what matters, choose a practical next step, and know when to ask for trusted support.

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1

Define the scope of your analysis.

Define the scope of your analysis.
You might examine the industry as a whole or an industry segment which targets a particular subset of the general market. For example, you could be investigating the petrochemical industry as a whole, or a narrower niche, like US petroleum refineries. In either case, you’ll need to identify the companies that offer services in this industry.
  • Identify key players and their roles
  • Determine the geographic scope of your analysis
  • Consider the time frame for your analysis
  • Develop a clear research question or objective
  • You might examine the industry as a whole or an industry segment which targets a particular subset of the general market.
2

Research your industry with independent government agencies.

Research your industry with independent government agencies.
Government databases contain huge volumes of statistical information on various economic sectors. Some of the best government sources in the United States for industry statistics include the Market and Industry Analysis Statistics published by the United States Census, the Department of the Treasury, FedStats.gov, EconDataNet, and the Bureau of Labor Statistics.
  • Use data from multiple sources to verify accuracy
  • Consider data quality and potential biases
  • Look for trends and patterns in the data
  • Use data visualization tools to present findings
  • Government databases contain huge volumes of statistical information on various economic sectors.
3

Compile independent research.

Compile independent research.
At least two independent research reports with data on your market should be consulted. Contact private data-collection agencies or industry interest groups for a published report or market analysis relevant to your research.
  • Evaluate the credibility of the source
  • Consider multiple perspectives and viewpoints
  • Look for potential biases or conflicts of interest
  • Use data from reputable sources only
  • At least two independent research reports with data on your market should be consulted.
4

Look at trade association data.

Look at trade association data.
Trade associations often provide valuable insights into industry trends, regulatory environments, and market conditions. These organizations may offer research reports, surveys, and other resources that can inform your analysis.
  • Use data from multiple sources to verify accuracy
  • Consider the scope and limitations of the data
  • Look for trends and patterns in the data
  • Evaluate the credibility of the source
  • Trade associations often provide valuable insights into industry trends, regulatory environments, and market conditions.

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